It’s been 12 years since Aaron co-founded GOVT Singapore and he has made tremendous contributions to the success story of the agency. However, his true impact comes in the form of showing his people what defines true creative leadership. Someone who leads from the front and has an incredible sense of ownership and pride, and how nothing is too small for him to roll up his sleeves and get dirty. Today, he has worked on blue-chip, FMCG, technology and entertainment portfolios such as Tiger Beer, Netflix, OCBC Bank, Julie’s Biscuits, History Channel, Nestle, Unilever, The National Gallery Singapore and Airbnb. Aaron has picked up multiple awards from International and Local shows such as Cannes Lions, D&AD, LIA, Spikes Asia, Adfest, Clio, The Webby Awards, AME, Adstars, EFFIES and Creative Circle Awards.

Thomas discovered advertising after graduated from Nanyang Academy of Fine Arts in 1992. Since his big break in 1998 when he won Best New Art Director at the Singapore Creative Circle Awards, Thomas Yang has gone on to bag over 400 regional and international awards like D&AD, Cannes, The One Show, Spikes Asia, AdFest, Clio, London International Awards and the Creative Circle Awards. In 2011, he was named Creative Director of the Year at the Hall Of Fame Awards, and one of the top 10 creative directors in Cannes. Besides winning awards, Thomas has helped to judge at global shows over the years like D&AD, The Cannes Lions Festival, Spikes Asia Festival of Creativity, London International Awards. Thomas believes that strategic thinking precedes craft. And that the mark of a great art director is flexibility - having a design sense that is unrestricted by any style. As a hardcore cyclist as well, Thomas has combined his love for the sport and his passion for design into a collection of limited-edition cycling-related prints called “100copies”. As a founder/creative director of 100copies Bicycle Art, is already a runaway hit winning The Grand Prix in Asian Creative Awards held in Japan and Award of Excellence in Communication Arts for illustration both in 2015. But more than all his other accomplishments, Thomas is proudest of two Grand Prix—his lovely daughters.

Felix is the co-founder and creative director of Anonymous, and the creator of the world’s first film festival on design, A Design Film Festival. A recipient of the Young Guns 9 Award from the Art Directors Club New York, Felix has been invited to speak and judge around the world, including the British D&AD Awards, ADC NY Young Guns Award, and design weeks in Portland, Taipei and more.

Janna brings with her almost a decade of experience as an art director, merging a keen sense of design with a passion for creating effective campaigns. Having been in several multi-national agencies throughout her career, she has worked on local, regional, and even international clients. From Samsung to VISA, to AIA and Prudential Singapore, Mercedes Benz and McDonalds, amongst many others. Now a Senior Lead in ALT Worldwide, she leads a team as she shares her learnings throughout her years while applying it to bringing fresh new ideas for her clients. Off the clock, she divides her time between mastering yoga poses and unleashing fury on punching bags.

CheeCheng has cultivated a diverse career in branding and marketing over the past decade, working across sectors such as Education, Aviation, Entertainment, Beauty, and Consumer Goods. Her current tenure at Julie’s Biscuits has been particularly noteworthy, marked by several successful campaigns, including "Ini Iklan Raya, Tau!," "The Worst FengShui Master," "Take 25," "Kisah Raya P.E.R.I.T," and "Choco More, Bola More." Known for being passionate in creating campaigns and products that resonate within both regional and Malaysian markets, her commitment goes beyond brand visibility, encompassing both business growth and social impact. She firmly believes that nurturing creativity is essential to driving innovation and crafting meaningful brand experiences that truly connect with audiences.

Some days Ai Khim will teach and share, and some days she minds her focus on Art Making. If it's personal, you won't be able to find her for awhile... She likes to explore and learn about the ever evolving Art processes. She also believes that READING is good because it gives us wisdom but only if you look beyond the words and into the insights. People say that being C R E A T I V E is drawing well but... frankly it is not. Dabbling with various materials helps her understand, grow and appreciate things in different angles. Occasionally, she gifts her creative services to design and illustrate story books for the inclusive children community. Ai Khim hopes that the books that her team creates will expand globally one day. One of her books made it to the IBBY award list and she is very glad that it did!

Mavis is the 'little' in The Secret Little Agency, the agency she co-founded over a decade ago. Her collaborative style sees her partnering clients such as Star Alliance, Ikea, Unilever, Zespri, and DBS to keep their brands close to culture. She heads over 30 multi-disciplinary creatives at the agency and continues to be the biggest proponent of keeping the creative work, and process fun.

Not a stranger to Gongs, ShengJin has Best of Show, Best of Categories, and Best New Art Director awards under his belt. As Executive Creative Director at MullenLowe Singapore, ShengJin led the agency to be crowned Agency of the Year Singapore at Spikes Asia 2022 and Digital Agency of the Year at AdFest 2023. The agency's achievements include a Grande, a Gold, and four Silvers. In 2020, Cannes Lions recognized it as a Top 10 Creative Agency of the Decade (Asia). Other awards include, Golds at One Show, D&AD, NY ADC, Young Guns, AdFest, MAD.Stars, Communication Arts, and multiple Cannes Lions. He has also been invited as a jury member at Cannes Lions, OneShow, LIAA, Spikes Asia, AdFest, and MAD.Stars.ShengJin mentors at art and design schools, helping to identify and nurture numerous budding talents, many of whom have gone on to assume leadership roles within the creative industry.

Never one to shy away from challenges, Astri Nursalim is a designer whose work crosses lines both literal and figurative. Starting out in advertising in 2011, her time in the industry has seen her taking on projects ranging from design and advertising, social and branding, to the spatial and the experiential.Calling herself an accidental designer, Astri recalls dreaming of becoming a doctor since she was a child but her failure at the med school admission test put an end to that. She then jumped into design because she thought all you needed to do was draw. Pleasantly surprised to find that design encompasses so much more, she has never looked back since.With Kinetic Singapore since 2013, Astri has risen to assume the mantle of Creative Director. Her work has received recognition at international creative shows like the D&AD Awards, Cannes Lions Awards, The One Show, Young Guns and Tokyo Type Directors Club. In addition to snagging Best Young Designer and Best Young Art Director at The Gong Show, Astri is also a recipient of the President’s Design Award (Design of the Year 2020), Singapore’s highest design accolade.

Darius Ou is a graphic designer and art director from Singapore, who runs an eponymous studio focussing on typography, motion design, and visual identities. The studio's works has been recognised by Golden Bee Biennale, Brno Biennial of Graphic Design, ADC Switzerland, Society of Typographic Arts Chicago (STA 100), The Museum of Avant-garde, The One Club New York, and is a recipient of the ADC New York Young Guns 21 award. He is also an adjunct at the University of the Arts Singapore. In his spare time, he runs hyperpress, a research initiative and body of work exploring the intersections of 3D printing, graphic design, and publishing.

Yah-Leng is the Founding Partner and Creative Director of Foreign Policy Design Group, a creative bureau based out of the tropical island of Singapore. She is a member of Alliance Graphique Internationale (AGI) and the first woman representative from Singapore. She also co-created the official museum store Gallery & Co at the National Gallery Singapore. Yah-Leng was formally trained at the Art Institute of Boston before moving to New York City where her creative career blossomed. In 2007, she moved back to her hometown of Singapore where she co-founded Foreign Policy Design Group. Her works have been also recognized and honored by numerous awards, accolades and publications such as D&AD, ADC, TDC, Tokyo TDC etc. Yah-Leng is the current President of The Design Society Singapore and she had sat on the advisory board of the Temasek School of Design. She has also often been invited to speak and judge at design festivals, conferences, schools and communities. She has also created and launched community projects and events like The Swap Show, Design Pasar, Design Diplomacy, Foreign Policy Summer School. Yah-Leng has been on The Tatler 300 List by Singapore Tatler 2017 through 2020. In 2021, she was also named Tatler's inaugural Asia's Most Influential. On the lighter note, she was also named Asia's Most Stylish in 2020 by Tatler magazine.