Vanessa has explored video production and advertising from various angles - starting out in one of Singapore’s largest production companies, Freeflow Productions, followed by regional production company, Sweetshop Films, to post production company, Heckler. She moved on to various advertising agencies, including BBH Singapore, where she is now a Senior Producer.

Throughout her 18-year career, she has worked on projects for local and international brands including Apple, Coca-Cola, HSBC, IKEA, Nike, Redbull, Samsung, Singapore Tourism Board, Sprite, SK-II, Unilever, and UOB.

With her wealth of experience in various stages of production, she now works on local, regional and global projects, endeavouring to ensure the craft of each project is always at the best level it can be.

Within 5 years of getting a creative internship, Primus had won 5 Cannes Lions and a host of other awards at D&AD, Adfest, Clio and Spikes.His work for Diageo at BBDO was accepted into the Guinness Book of Records while his Guinness GDIB campaign was the most awarded print campaign globally, bagging a Gold, Silver and Bronze Cannes Lion alongside a host of other awards from D&AD, Clio, Adfest, One Show and Spikes.In his 3 years as ECD of BBDO he has landed CCAs Agency of the Year two years in a row and the Grand Prix the year following.He is now the Head of Creative for The LEGO Agency, APAC.

Julie is the Director of Integrated Production at Mullenlowe Singapore, where she leads a talented team in crafting compelling integrated campaigns for a diverse portfolio of clients. With over 25 years of experience in the film and advertising industry, Julie has a proven track record of delivering award-winning campaigns, large-scale productions and integrated content from pre-production through to post-production. Throughout her advertising career, Julie has worked on global brands like Coca-Cola, Hewlett Packard, Sony, Unilever, Procter & Gamble, GSK, Qatar Airways, Ferrero, Hotels.com, Bose, UPS, etc. At Mullenlowe Singapore, Julie is known for her collaborative approach, fostering a culture of innovation and excellence. Julie’s commitment to creative excellence and digital innovation continues to drive the success of Yeti Studio that she has helped set up in the agency 5 years ago. She is dedicated to pushing the boundaries of production quality and cost efficiency for every project. Julie holds a holds a Bachelor of Arts in Media Studies from the Royal Melbourne Institute of Technology University (RMIT).

Kimie Ong, a seasoned executive producer at VML Singapore, brings over more than 15 years of experience in the advertising industry following her film production background. Specialising in creative producing, Kimie thrives on collaborating with the creative team to generate innovative ideas and solutions. With a passion for brainstorming and a knack for thinking outside the box, she excels in finding creative solutions to challenging budgets and timelines, ensuring successful project outcomes. Kimie's dedication to her craft and ability to navigate complex production processes make her a valuable asset in delivering high-quality campaigns. To her, it’s not about how big or small the budget/timeline, it’s how the team can pull together to get the best outcome with the cards that they are dealt with.Her work has received recognition having been awarded several effectiveness and creative awards by Effies, MobEx, MARKies, ONE Show,Clio,MAD Stars,Campaign of the Year etc.

Theophilues (or Theo, as most people would prefer tocall him) has found himself in a few multinational advertising agencies throughout his career, working on and taking the lead for campaigns on a regional and national level. His experience encompasses a wide range of products, ranging from diapers to motorbikes, as well as playing the role of brand guardian for various regional accounts.Through the work, he has been fortunate enough to find himself awarded at both local and international shows, including Cannes, D&AD, Clio, One Show, LIAA, and the Effies, amongst others.He has also since gone on to judge several award shows, both at a local and international level, and is currently the managing partner as well as creative lead of ALT Worldwide, a local Independent Advertising Agency.

Richard has done some stuff, produced some ads, won some awards, taught some people, learnt from some people.

Firrdaus likes to think of ideas. So agencies in Dubai, London, Singapore have paid his bills in exchange for ideas for them. Some of those ideas got featured on CNN, Forbes, Wired. Some were exhibited in the Poster House Museum in New York and the Grand Palais Ephémère Gallery in Paris. And some even got talked about by people with really big paychecks. Like the Prime Minister of Singapore.This all led to some people at CampaignBrief Asia to rank him as the #1 Most Awarded Creative in Singapore in 2023. In fact, those same people also ranked Forsman&Bodenfors Singapore as the hottest agency in the country. All those achievements have culminated in the ultimate accolade; the invitation to write about himself in third person.

Germaine started her professional career as a Graphic Designer, but quickly found her passion in Advertising as an Art Director. A believer of storytelling and advertising that touches peoples’ hearts (or gives them laughs and giggles), she’s had the opportunity to do it for brands like NTUC Income, IKEA, Spotify and Singapore Airlines, scooping up accolades in global awards such at D&AD, Cannes Lions, and the Effies.

Tan Hui Er is a director. A founding member of alternative content channel, Not Safe For TV (@nsftv), she has also worked on films with agencies such as Facebook, Singapore Tourism Board, POSB and FairPrice Group. Hui Er finds purpose in questioning the boundaries of filmmaking and creating nuanced stories that compel change and inspire connection.