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The engine behind the entries. This is awarded to the most point-loaded companies. Think of it as your leaderboard in my learning model.
This award goes to the best entry within a category.The Gong for Good entry this year will focus on work that is purpose driven and that genuinely solves a real-world problem in a creative way. Entries will need to demonstrate how the work helps brands respond, navigate and connect the brand with consumers in a meaningful way that either solves a problem or adds value. This is a separate category and entries to be judged by the Heads of Jury.This award goes to the most awarded (accumulated points) Advertiser from all categories.Out of all the Best of Category winners, the Heads of Jury will select and present this coveted award to the overall winner.This award will be presented to the most awarded (accumulated points) Production Company from the following: Film & Branded Content Gongs, Radio & Audio Gongs, Mobile & Digital Gongs, Craft Gongs (Film & Branded Content), Craft Gongs (Radio & Audio Gongs) and Craft Gongs (Digital).This award honours the most awarded (accumulated points) Design Agency in the Design Gongs.This award honours the most awarded (accumulated points) Independent Agency from all categories.This award honours the most awarded (accumulated points) Newcomer Agency from all categories. The criteria for Newcomer Agency is less than 3 years of operation in Singapore.This award will be presented to the most awarded (accumulated points) In-House Agency of the Year from all categories.This award honours the most awarded (accumulated points) Content Studio from all categories.This award honours the most awarded (accumulated points) Small Agency up to 25 employees) from all categories.This award honours the most awarded (accumulated points) Midsize Agency (26-99 employees) from all categories.This award honours the most awarded (accumulated points) Large Agency from all categories.
